Who’s in and Who’s out at MSNBC as SpinCo Spin-Off Looms
The SpinCo split means that journalists that have previously worked for both networks now have to choose one.
View ArticleWalmart Asks Brands to Boost Ad Spend by at Least 25% Despite Brands...
Another brand has increased annual spend by 75%.
View ArticleWeek of March 31 Morning News Ratings: GMA and Today Both See Week-to-Week Gains
GMA has won its total viewer battle with Today for the fourth straight week.
View ArticleThought Leadership Is Doing a Lot of Following These Days
A report on trend reports reveals a sea of sameness.
View ArticleThe AI Trailblazers Power 100 Are Building the Future
The leaders in artificial intelligence unlocking new business possibilities.
View ArticleSubway Hires Ex-PepsiCo Marketing Chief Greg Lyons as CMO
He previously led marketing for PepsiCo's North American beverage division.
View ArticleWeek of March 31 Evening News Ratings: NBC Nightly News Posts Biggest...
WNT stretched its total viewer lead over Nightly News to the largest in 30 years.
View ArticleDigital Tools to Elevate the Wine Experience With Treasury Wine Estates
Justin Noland on innovating in a restricted category and industry challenges.
View ArticleSunday, April 6 Evening Cable News Ratings: The Big Weekend Show Leads Life,...
The Big Weekend Show slightly surpassed Life, Liberty & Levin for the top spot on Sunday.
View ArticleMonday, April 7 Evening Cable News Ratings: Rachel Maddow Remains No. 1 for...
The Rachel Maddow Show was the only MSNBC program to finish ahead of CNN in the demo between 5 p.m. and 11 p.m. ET
View ArticleOriginal WDJT Anchor Mike Strehlow to ‘Semi-Retire’ at the End of...
Strehlow anchored the station’s very first newscast in March of 1996.
View ArticleTrump’s Tariffs Will Make AI Costs Soar, But Adoption Won’t Slow
New tariffs on countries like Taiwan (32%) and South Korea (25%) are expected to ripple through the AI supply chain.
View ArticleNWS Drops Non-English Translations After Budget Cuts
The translations have been provided by an artificial intelligence company since 2023.
View ArticleNBC News Settles $30 Million Defamation Case With Georgia Doctor
The case stemmed from a report that aired on MSNBC in September 2020.
View ArticleMeta Stands to Lose Tens of Billions of Ad Spend in Impending FTC Antitrust...
In its most substantive competition challenge to date, Meta is set to face off against the FTC. It could be forced to spin off Instagram and WhatsApp.
View ArticleCarMax Selects 72andSunny Los Angeles as Creative Agency of Record
The used-car retailer is moving from The Martin Agency after a competitive review.
View ArticleFor Most Brands, Tariffs Are Scary. American Giant Sees a Marketing Opportunity
The clothing brand was founded in 2011 by Bayard Winthrop.
View ArticleConstellation Brands Pulls Back on Its DEI Programs
The Corona and Modelo Especial maker is making the changes recognizing the existing political climate.
View ArticleTuesday, April 8 Evening Cable News Ratings: MSNBC and CNN Battle for the...
Gutfeld! was the most-watched show in the demo for Fox News.
View ArticleDTC Brands Must Master the ‘Art of the Pivot’ to Survive Tariffs
A promising solution is emerging across the Atlantic.
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