‘You Want Me to Write FCK on a Bucket?’ How KFC’s PR Crisis Became a Print Ad...
CANNES, France--Few things in life feel better than a perfectly timed obscenity. And luckily for KFC U.K. and Ireland, the brand found exactly that. When the chain faced widespread store closures due...
View ArticleFiat Chrysler Launches Major, Music-Filled Summer Campaign Across 5 Brands...
Fiat Chrysler Automobiles is ready to cruise into the summer months with a major new marketing campaign that's all about music. Today, the company dropped new creative across five brands (including...
View ArticleIs Every Food Influencer Screaming About Ghee? Thanks to Organic Valley’s Ad...
Even a fairly proficient home cooks can get stumped by ingredients they're not familiar with. Ghee? What the hell is ghee? And how do I use it? It's basically clarified butter--mystery solved!--and all...
View ArticleFacebook Updates Its Test of Subscriptions in Instant Articles
Facebook began testing subscriptions in Instant Articles with 10 publisher partners last October, and Wednesday, the social network provided an update, as well as a look at what's ahead. Head of news...
View ArticleAlexandria Ocasio-Cortez Went DIY on Her Campaign Ad, and It’s a Runaway Hit
On Tuesday, Alexandria Ocasio-Cortez shocked the system and the nation by handily defeating 10-term incumbent Democrat Joe Crowley in New York's 14th congressional district, an area that represents...
View ArticleDentsu Aegis Snags One of Accenture Interactive’s Founders as New Carat...
Dentsu Aegis Network's Carat has hired Christine Removille, one of the founders of Accenture Interactive, as its new global president, replacing Will Swayne who has held that position since January...
View Article10 ProPublica Stories That Sparked Change, One for Every Year It’s Been In...
After 10 years in business, ProPublica's investigative work has brought about real change to communities throughout the nation. To celebrate their first decade--and kick off their second--the...
View ArticleIt’s 2018—Does Your Google Home Know Where Your Children Are?
Earlier this month, a baby boy in the UK said his first word--it was Alexa. As technology continues to evolve and become more intelligent, people aren't ignorant about the impact it's having on...
View ArticleWPP Hires Lawyers to Probe Emails Sent to Current, Former Employees Following...
Erik Oster contributed to this report. WPP has hired two outside law firms to investigate several anonymous, encrypted emails sent to its current and former employees, which came from a WhatsApp group...
View ArticlePinterest Just Made It Easier to Save Pins on Desktop
Pinterest introduced a tweak to speed up the process of saving Pins on desktop. Rather than taking three clicks--clicking the save button, picking a board and clicking the save button again--users can...
View ArticleGizmodo Media Group Avoids Layoffs After Round of Buyouts
Gizmodo Media Group will not lay off people after enough staffers took voluntary buyouts, editorial director Susie Banikarim told employees in a memo today. "While that is the outcome for which we'd...
View ArticleThe 12 Best Outdoor Ad Campaigns of the Year
In advertising's golden age, "outdoor" was a category essentially synonymous with billboards. And while there are certainly still a few creative boards on display in this year's top winners at the...
View ArticleMeditation App Expands Its Subscription Membership to Google Assistant and Alexa
Meditation: One of Silicon Valley's favorite ways to unwind after building platforms with major data breaches or running ads on videos promoting AIDS-denialist content. Now, one of the most popular...
View ArticleThe Internal Processes Marketing Teams Should Automate Now
There are a number of misconceptions surrounding marketing automation. For instance, many marketers think that using automation technology involves a lengthy implementation process along every step of...
View ArticleAmazon Prescription Delivery Is Just the Tip of the Iceberg
Amazon is acquiring online pharmacy PillPack, marking its latest move into the healthcare industry and bringing it one step closer to helping 100 million Prime members manage their health. The release...
View ArticleEverlane Is Encouraging Customers to Take a Stand Against the Separation of...
"For families. For unity. For our basic human rights." That's how Everlane opens its email asking people to march in this weekend's Families Belong Together rallies protesting the separation of...
View ArticleLuggage Company Away Raises $50 Million in Latest Round of Funding
Away, the luggage brand that's taken over Instagram feeds everywhere, has raised $50 million in a Series C funding led by Global Founders Capital, Forerunner Ventures and Comcast Ventures. The...
View ArticleThe Best Cannes Lion Is Actually Bronze, Argues This Creative Who Just Won a...
If you work in advertising, your chances of winning any Cannes Lion is incredibly slim. And just think, if you don't work in advertising, the odds are even worse. So who are we to begrudge anyone a...
View Article85% of Conservatives Believe Social Networks Censor Political Speech,...
Do technology companies lean liberal when it comes to supporting political views? Respondents to a recent study by Pew Research Center seemed to think so, with 72 percent going as far as to say that...
View ArticleCalifornia Lawmakers Pass Sweeping Online Privacy Legislation
California has passed a new law that will give state residents the most sweeping online privacy rights in the nation--and hand tech companies some of the strictest rules in the process. State lawmakers...
View Article