Quantcast
Channel: Adweek Feed
Browsing all 3056 articles
Browse latest View live

New York Post Is Getting a New Publisher and CEO

After 20 years at the company, Jesse Angelo is leaving as the publisher and CEO of the New York Post to "let someone else write the next chapter," he said in a statement. Sean Giancola will replace...

View Article


Streetwear Designer Benny Gold Closes His Store and Heads to Goodby,...

Over the past 15 years, Benny Gold became one of the premier streetwear designers in San Francisco by parlaying his fame as a skateboarder into his own eponymous brand of shirts, hats and outerwear....

View Article


Verizon Will Thank First Responders for Saving 12 NFL Stars in Its Super Bowl...

After sitting out the Super Bowl since 2011, Verizon rejoined the game last year with an emotional campaign thanking first responders. The brand will once again tap that theme, showcasing the stories...

View Article

MSG Networks’ Wellness Week Will Promote Healthy Living on Digital, Social

Sports production and content development company MSG Networks revealed "Wellness Week," a weeklong event beginning Monday (Jan. 21) that will promote healthy living across the company's digital and...

View Article

5G Isn’t a Reality Yet, but It’s Looking Promising

Just because everyone's thinking about 5G doesn't mean everyone understands what it is or what it might imply for their industries and brands. You might have a better idea if you'd attended CES where...

View Article


Chevron to Review Its Global Media Business After 16 Years With WPP

Energy giant Chevron, a longtime staple of WPP's client roster, has placed its global media planning and buying business in review, a company spokesperson confirmed this week. "Chevron's global media...

View Article

There Was No War on Christmas on Facebook and Instagram in December

People on Facebook and Instagram were caught up in the holiday spirit in December, as Christmas and New Year's Eve absolutely dominated conversation on both networks for the month, according to the...

View Article

How 3 Legacy Brands Are Using Tech to Personalize Beauty

While products you'll soon see in retailers like Best Buy made up the bulk of this year's CES activations, brands that you more often find in the aisles of CVS and Walgreens also took part. Neutrogena,...

View Article


Luke Wilson Gets Uncomfortably Close in Colgate’s Super Bowl Ad

Get ready to up close and personal with Luke Wilson's smile--and his mouth--in Colgate's ad for the Super Bowl LIII. The 30-second spot which will air during the second commercial break of the third...

View Article


3 Retro Design Themes That Are Suddenly Resurgent in Modern Culture

Whether it's from a desire to escape the anxieties of modern life or simply an artistic form of nostalgia, the visual techniques of the recent past are now helping define the look of the present. In...

View Article

Google Is Expected to Get Hit With a Third Antitrust Penalty

The European Union is expected to soon announce another antitrust fine against Google--this time related to its AdSense advertising platform, according to a report from Bloomberg. Commissioner...

View Article

McCann Ends 4-Year Battle Over U.S. Army Contract

More than four years after the U.S. Army first announced that it would be reviewing its advertising business in November of 2014, McCann has dropped its final legal fight against the government,...

View Article

Facebook Is Testing LOL, a Video Feed of Memes, to Try to Win Back Teens

Facebook is taking another step to stem the tide of teens leaving its platform with its test of LOL, a feed of memes in the form of videos and GIFs. A spokesperson for the social network said, "We are...

View Article


OK, Lil Jon Heads to His Local Diner in Pepsi’s Super Bowl Teaser

Lil Jon likes to serve his soda old school style. PepsiCo has enlisted the Atlanta rapper behind early '00s "crunk" hits like "Turn Down for What" and Usher's "Yeah" for the last entry in its trio of...

View Article

4 Ways to Keep Customer Data Secure on Social Media

Customer care through Facebook, Twitter and other channels has changed the way consumers interact with brands through every step of the customer journey. It was recently found that 93 percent of brand...

View Article


How Brands Can Navigate Successfully Through a Rebrand

What do WW, Dunkin' and Apple have in common? The connection between fitness, coffee and the technology company may not be obvious at first, but once you go back in time, you'll know right away....

View Article

Lexus Isn’t in This Year’s Super Bowl, but the Brand Released a Football Ad...

Lexus is sitting out the Super Bowl this year but, ahead of the game, the brand is launching a four-minute football-themed ad touting some "new" safety features and technology for quarterbacks. Taking...

View Article


Foods Dominated Facebook IQ’s Topics to Watch for December 2018

People on Facebook worked up quite an appetite during December, as bibim-guksu, crab dip, pimento cheese and ube halaya were all Topics to Watch for the month, according to the social network's...

View Article

Betches Is Launching a New Dating App That Lets You Pick Dates for Your Friends

Betches, the digital media brand geared toward women, is looking to get into the love business. Specifically, it's launching a new dating app called Ship that allows users to vet prospects with their...

View Article

Beeswax Scoops Up $15 Million in Funding to Help Brands Bring Media Buying...

New York-based ad-tech company Beeswax announced a $15 million funding round led by RRE, Foundry and Amasia with participation from You & Mr Jones. The Series B funding brings Besswax's total...

View Article
Browsing all 3056 articles
Browse latest View live